Led a multi-year partnership with Crocs, delivering a dynamic blend of animated videos, custom footwear, Web3 engagement, and live events. Collaborated with the Crocs team, meticulously crafted and present mood boards, mockups, and designs for a range of assets, from footwear to event layouts. Executed all digital artwork, from animations to printed vinyl, and took charge of on-site management, ensuring seamless execution from setup to teardown. One of the standout successes was the viral “Croc Boss” video, which amassed over 2.9 million views, marking the partnership as a major success in the digital space.